GELs mission is to be an authority in the SMEs sector in Nigeria and West Africa, and to be a bridge between the local and international market, by removing a good deal of barriers SMEs face in the brick-and-mortar world. And to also eradicate a new set of barriers created by the removal of the initial barriers, for example, the seemingly unlimited customers, but being chased by seemingly unlimited sellers. We seek to set a high standard for SMEs in the region to follow, in order to achieve efficiency and global competitiveness.
Additionally, G. Ezu-like Investments (Nig.) Ltd. plans to extend its products and services to other West African countries and eventually Africa. With some groundwork already underway, GEL is on its way to becoming the largest network of SMEs and a conglomerate of note. Currently, some of our services can be accessed from any West African country, and we always encourage people join the bandwagon because networking is our thing.
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